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"The Rockford RiverHawks were impressed with the knowledge, professionalism and energy of the GSA team. Their sales approach and expertise helped secure our naming rights partnership with Road Ranger. They clearly understand the need to create sponsorship platforms that work well for the team and our marketing partners."
Dennis Arouca President Rockford RiverHawks |
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"General Sports has played a significant role in the management of our
naming rights contract with the Detroit Tigers for Comerica Park. They
assisted with on-site exposure, ticket needs and hospitality, in-stadium
promotions, external promotional programs, media elements and other related
activities. General Sports certainly helped Comerica maximize its
association, and more importantly its investment, with such a high profile
project. It is great to have a partner who has the experience to make our
naming rights even more valuable." Karen J. Mulvahill Senior Vice President - Marketing Comerica, Inc. |
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"General Sports Alliances has been an integral part in defining Opt It's path to success within the sports and entertainment landscape. Their strategic direction and extensive relationships have provided us with business introductions we would never have been able to secure on our own. Utilizing GSA's expertise has been a great addition because they truly understand our unique suite of products and how to position them within the world of sports and entertainment." Michael Lamb Principal Opt It Inc. |